Episodes

5
Aug. 4, 2026

Why Transactional Sales Are Dying in Healthcare And Whats Replacing Them With Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon for a conversation about the new era of business development and sales strategies. In this episode, they discuss: Why traditional sales models fall short — and how indecision, not competition, has become the biggest barrier to growth. What today’s customers actually respond to — a partner who understands their world, not a pitch or pressure‑based close. How to build a modern BD team — one that creates clarity, trust, and long‑term relationships instead...
4
May 15, 2026

Voice of Customer Turning Physician Insight Into Action with Marney Reid, Erika DeLeon, Dr. Ira Kirschenbaum, and Dr. A.J. Rush

Join hosts Marney Reid and Erika DeLeon for a conversation on how organizations can get the most out of their consultant partnerships — so every project becomes a win for the company, not a missed opportunity. In this episode, they discuss: · How to build the right mix of surgeons, including why you need both seasoned KOLs and early‑career voices — and even the “haters.” · How to structure VOC sessions that actually work — and avoid the common traps companies fall into. · What surgeons really lo...
7
Feb. 18, 2026

Why Consultants Fail And How To Fix It With Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon for a conversation on how organizations can get the most out of their consultant partnerships — so every project becomes a win for the company, not a missed opportunity. In this episode, they discuss: How to set consultants up for success by aligning leadership, defining the problem clearly, and preparing the culture for change. The five most common reasons consulting engagements fail — and how to avoid each one with intentional planning and communication...
6
Nov. 13, 2025

The Top Eight Times Traps Sabotaging Your Operations Plan With Marney Reid and Erika Deleon

Join hosts Marney Reid and Erika DeLeon for a deep dive into the leadership challenges that drain momentum and the strategies that transform wasted effort into lasting impact. In this episode, they discuss: Spotting the hidden “time traps” that quietly derail growth—like chasing too many priorities, messy meetings, or overcomplicated plans—and learn how to recognize them before they stall momentum. Practical frameworks and tools (EOS Rocks, OKRs, Eisenhower Matrix, Essentialism) that help lea...
5
Oct. 30, 2025

How to Measure Medical Education Impact When You Can't Tie It To Revenue With Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon for a deep dive into one of healthcare's toughest questions... how do you measure the impact of medical education when you can't tie it directly to revenue? In this episode, they discuss: Why education is the bridge between innovation and safe application. How to stay compliant with AdvaMed guidelines while still demonstrating value. Real-world KPIs for measuring education effectiveness, from behavioral intent and clinical adoption to patient safety ou...
4
Oct. 9, 2025

When to Expand Your Bench How Consultants Help Accelerate Growth With Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon for a candid conversation on when to bring in outside expertise — and how to do it effectively. In this episode, they discuss: When to add fractional or consulting support to expand your team’s bandwidth. How external experts can accelerate strategic initiatives, streamline operations, and refine go-to-market execution. Real-world examples of hybrid models that helped organizations scale faster and build stronger teams. Key questions to ask before dec...
3
Sept. 25, 2025

Part 2: Annual Budgeting & Strategy Alignment – Smarter Planning with Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon as they talk about planning for next year’s budget. On this episode they will discuss: Aligning your budget with strategic priorities—not just repeat last year’s spend. Ways to implement smart planning tactics, from capacity audits to fractional support and leadership development. How consultants can help regain momentum, refine go-to-market strategy, and drive results. For more episodes: https://www.youtube.com/@MarneyReidPresents/videos
2
Sept. 10, 2025

Annual Budgeting & Strategy Alignment - Part 1: What Worked, What Missed with Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon as they talk about budgeting strategies for mid-sized and small cap companies in the healthcare space. On this episode they will share how to: Evaluate and Evolve: Take a clear-eyed look at last year’s budget strategy—what delivered measurable value, what stalled, and where recalibration is needed to align with next-year priorities. Spot the Gaps Before They Widen: Identify underfunded areas and leadership bandwidth constraints that could hinder performanc...
1
Sept. 3, 2025

Connect 2 Develop Refresh - Lessons Learned and What's Next With Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon as they discuss a new direction for the podcast. On this episode they will share: Why one would start a podcast in the first place Lessons learned and best practices for running a podcast Why they've decided to change direction and become more focused on the content they deliver to their listeners For more episodes: https://www.youtube.com/@MarneyReidPresents/videos
10
July 10, 2025

The Internet, Patient Review Websites, and Social Media in Physician Practices

Join hosts Marney Reid and Erika DeLeon as as they unpack the evolving role of social media and digital presence in modern surgical practices. In this episode, Marney and Erika discuss: Why surgeon branding matters and what good looks like online The pros and cons of rating sites and surgeon-specific websites How platforms like LinkedIn, Instagram, TikTok, and X are (or aren’t) being used effectively by today’s surgeons Real-world examples of orthopedic surgeons and organizations who are wi...
9
June 19, 2025

Orthopaedic Practices: Then and Now with Cynthia Emory, MD, MBA, Peter Gold, MD, Amy Trammel, MD, and Marney Reid

Join our incredible faculty as they discuss the evolution of the practice of Orthopedics. Today’s discussion includes: The prevelance of private practice versus employment in today's healthcare setting How the practice aspect of Orthopedics has changed over the last 15+ years The challenges surgeons face today that the surgeon of decades ago did not have to overcome We'd love to hear from you! For more podcasts, please visit https://www.youtube.com/@MarneyReidPresents/videos
8
June 11, 2025

In Person Meeting Etiquette For Highest Impact & Lowest Disruption with Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon as they discuss strategies and techniques to prepare for team meetings and reduce disruptions. Today’s discussion includes: System and software tips to get everyone organized for meetings to make the most of the live discussion time Examples of how to curb a constant "meeting disruptor" Thoughts on how to give everyone an opportunity to highlight their department or team's win without extending the meeting time Let us know what your strate...
7
June 3, 2025

Confidence vs. Competence: What Really Drives Leadership? with Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon as they dive into the concept of confidence versus competence in the work enviornment. Today’s discussion includes: Examples of exceptional leadership that stems from a confidence factor Thoughts on what to do if your manager or another leader in the organization lacks competence which carries through to the ability to execute and drive results Input on which is more important to a team or organization, confidence, or competence We'd love to hear your...
6
May 28, 2025

Personalized Healthcare: Where We’ve Been and Where It’s Going with Dr. Michael Redler, Marney Reid and Erika DeLeon

Michael R Redler, MD Dr. Redler was a founding partner of The Orthopaedic and Sports Medicine Center, which merged with Connecticut Orthopaedics in 2018. He specializes in sports medicine as well as hand and upper extremity surgery. Dr. Redler attended medical school at the University of Connecticut. He did his residency training, including Chief Residency year, at the University of Virginia, where he also completed his Fellowship training in sports medicine and upper extremity with one of the g...
5
May 21, 2025

How To Manage An Ineffective Boss- Strategies and Other Options with Marney Reid and Erika DeLeon

Join hosts Marney Reid and Erika DeLeon as they dive into one of the most common (and challenging) workplace issues: How to Manage An Ineffective Boss - Strategies and Other Options In this candid episode, they share real-world strategies, mindset shifts, and personal stories to help you navigate tough leadership dynamics while staying focused on your own growth. Today’s discussion includes: How to manage up when your boss isn’t leading effectively The importance of clear communication and b...
4
May 7, 2025

Why I Went Into Healthcare With Dr. Peter Gold, Marney Reid and Erika DeLeon

Peter Gold, MD Dr. Peter Gold is one of Panorama’s specialists in adult hip and knee arthritis and joint replacement surgery. He graduated Summa Cum Laude with honors from Tulane University, and followed in his father’s footsteps with a degree from Tulane Medical School. As a third-generation physician, Dr. Gold always knew he wanted to pursue medicine. His father, Dr. Robert Gold, has been practicing pediatric ophthalmology for over 35 years. His grandfather, Dr. Jerome Gold, was an infectious...
3
April 30, 2025

Inside Market Access- Expert Insights and Best Practices with Janet Poppe, Marney Reid and Erika DeLeon

Janet Poppe Principal, Janet Poppe Consulting, LLC. Over Janet’s 30+ year career, she has extensive expertise in market access strategy and reimbursement with health plans, self-insured employers, advocacy groups, CMS, and inpatient/outpatient provider networks. Before starting her consulting business, Janet served as Vice President, Payer and Employer Relations for Pacira BioSciences, Inc, a leading provider of non-opioid pain management and regenerative solutions. She and her team built imp...
2
April 23, 2025

Life Hacks For the Busy Traveler with Marney Reid and Erika DeLeon

Join our hosts Marney Reid and Erika DeLeon as they discuss their journey on making the leap into opening their own consulting company. In today's episode they dive into: The top 3 apps, items, memberships that are must haves for their busy travel schedule Lessons learned on travel delays and conference calls that overlap with travel days Ways to make your life easier, even if it means a few extra logistics on the front end of your business trip
1
April 16, 2025

Addressing Burnout - Building a Sustainable Work Life Rhythm with Marney Reid and Erika DeLeon

Join our hosts Marney Reid and Erika DeLeon as they discuss their journey on making the leap into opening their own consulting company. In today's episode they dive into: Various stressors that lead to burnout Their own experiences and how they managed through them How to build a team around you to identify and address it before it's a problem
10
April 9, 2025

Part 2- W2 To Consulting - Our Journey with Marney Reid and Erika DeLeon

Join our hosts Marney Reid and Erika DeLeon as they discuss their journey on making the leap into opening their own consulting company. In today's episode they dive into: Erika's journey from climbing in the corporate world to transitioning into her consulting role Considerations a working mother has to make before taking the leap into entrepreneurship How it's been going for her first full year and how she manages moments of doubt
9
April 2, 2025

Part 1: W2 to Consulting - Our Journey With Marney Reid and Erika DeLeon

Join our hosts Marney Reid and Erika DeLeon as they discuss their journey on making the leap into opening their own consulting company. In today's episode they dive into: Marney's journey on why she left her job and started her own consulting company The deliberate path Marney took so she could be a "one stop shop" and take on projects and clients that resonated with her Lesson's learned and best practices on finding a first client, then continuing to build her business
8
March 26, 2025

Finding, Following & Making A Career from Your “Why” With Marney Reid and Erika DeLeon

Join our hosts Marney Reid and Erika DeLeon as they discuss Finding, Following & Making A Career from Your “Why”. In today's episode they dive into: Why defining your “why” is essential for building a fulfilling career How to recognize moments when you’re living in alignment with your purpose — and when you’re not The importance of identifying your core values and using them as a compass for career and life decisions
7
March 17, 2025

The Art of Servant Leadership with Jeremy Laynor, Marney Reid and Erika DeLeon

Jeremy Laynor Senior Vice President Providence Medical Technologies Jeremy Laynor joins Providence with a strong track record of success in medical device sales leadership with specific experience in the spinal implant market. He most recently served as Vice President of Sales at Paradigm Spine where he was instrumental in the growth of their commercial effort since 2013. Jeremy held sales leadership positions at Medtronic and previously Salient Surgical where he helped the market development o...
6
March 3, 2025

Building Teams That Win In A Remote Work Environment with Marney Reid and Erika DeLeon

Join our hosts Marney Reid and Erika DeLeon as they discuss building teams in today's workplace . In today's espisode they discuss: Addressing the types of teams working together Pros/Cons: remote work or hybrid teams Best practices for maintaining engagement and accountability remotely Communication strategies for hybrid and dispersed teams